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Top Three Social Media Marketing Strategies

Top Three Social Media Marketing Strategies

There are many different goals accounts strive for while running social media accounts. Some of us want more followers, more likes, or just more audience engagement. We took a look at what works best to get more people looking and interacting with Instagram accounts, and we wanted to share them with you! Learn more about different social media marketing strategies!


Create Aesthetic Instagram Pictures with Lightroom Presets!

Create Aesthetic Instagram Pictures with Lightroom Presets!

Whether we’re aware of it or not, almost all of our favorite Instagram accounts have something in common: they all have that pleasing, captivating filter on all their pictures. Learn more about how you can achieve the same beautiful look using Lightroom Presets!


Photography Editing for Social Media

Photography Editing for Social Media

The majority of pictures on social media are edited in some way; in addition, well edited pictures usually receive more attention from followers. A business should strive for more interaction with social media posts and, to achieve this, should edit their photographs. Find out how on our blog!

Celebrities Using Social Media in a Positive Way

Celebrities Using Social Media in a Positive Way

For the most part, celebrities can get a bad reputation for the choices they make. However, we found that there are many famous influencers who are using their platform for the greater good. Learn more about how these celebs use their social media handles to help others!

Move Over Macro-Influencers

Move Over Macro-Influencers

 Due to their smaller following, attainability, and reliable opinions, micro-influencers are the next big marketing strategy for businesses trying to promote their product. 

Small Business Marketing: Must-Do's

Small Business Marketing: Must-Do's

Small Businesses make up a huge chunk of any economy. These are 3 non-negotiable marketing tactics for them to embrace.

Simple Steps to Increase Homepage Exposure

Simple Steps to Increase Homepage Exposure

Home pages are the face of your brand. Let the whole world know you're there!

A Young Professional's Guide to Social Media

A Young Professional's Guide to Social Media

A few steps for someone seeking to be more professional on social media. 

Metrics: More Isn't Always Better

Metrics: More Isn't Always Better

Metrics play an integral part in the success of every communications agency. Here's advice from an industry expert on how and why you should focus on data that matters.

R.I.P. to AIM

R.I.P. to AIM

As technology has advanced, the pioneers of instant messaging have decided to discontinue their IM application known as AIM. 

Up Your Public Speaking Game

Up Your Public Speaking Game

Public speaking is a skill every PR-junkie needs to have. Here are a few ways you can make your public speaking skills even better.