Hi everyone! My name is Ella Waldrop and I was born and raised in Cullman, Al. I graduated from the University of Alabama where I studied Digital Media, Art History, and Advertising. I have always possessed a passion for creative design and even as a young child you could find me designing t-shirts, planning events, or DIY-ing a project.

In the ever-changing world of social media, engagement is still the best way to measure the sentiment of your content. Engaging with your followers can be time-consuming, but it’s important to make it a priority. If you are a solo social media manager or a small business owner, you know you don’t have the whole day to engage with your followers.

Hey there! My name is Kathleen Rosebrook, and I recently graduated from Georgia College and State University with my bachelor’s in marketing.

In 2019 Adobe has made numerous updates to its flagship software Adobe premiere pro but here are a few that I think will make your life easier.

As we inch to the end of 2019, we have been seeing various predictions for Pantone’s Color of the Year for 2020. We always follow the anticipation leading up to December, however, this year we decided to dig a little deeper.

When posting content to your social media channels, it’s important that you do not overshadow all the hard work you’ve put into building your brand and your online presence.

Facebook is set to remove certain business page information sections. The change will include prompts that encourage page administrators to move this information into other sections. 

Improving your social intelligence is a useful way to develop a better marketing strategy.  

It can be really easy to make mistakes when it comes to posting on social media. In this article, we’ll review how to edit social media posts after they’ve been published.

Twitter recently announced its plans to add warning labels to controversial tweets. The purpose of these labels is to clarify why and when the platform has chosen not to remove a tweet that breaks its rules.

Looking for new ways to improve your website so you can grow your business? Check out these 7 website growth tactic tips.

Influencers are becoming more selective with what brands they’d like to partner with. For brands, this means that access to top talent is becoming increasingly smaller.  Check out these tips that will help brands maximize their influencer marketing efforts. 

There’s officially six months left in 2019! Curious to know how you can improve your social media efforts and accomplish your brand’s goals for the remainder of the year? Take a look at these do’s and dont’s. 

When you see messages and images that are tailored to your interests, you are more likely to interact with ads that correspond with your thoughts and opinions. AI shouldn't be feared by PR companies because it will improve their output.

In this article, we’ll introduce you to some of the best tools to help you expand your brand awareness, improve customer service, and conduct market research. 

Instagram is trying out a new feature where the amount of ‘likes’ can no longer be viewed on any users’ posts.

How do you reach a wider audience with your posts? Check out this blog promotion checklist for some tips.

Content is important, but you need the right people to view it in order for its effort to remain effective.